Today is ‘Beaujolais Nouveau’ Day!
We say: ‘Le Beaujolais Nouveau est arrivé!
And what does that mean? On Thursday, November 21, 2024, the newest Beaujolais Nouveau, the young wine from the Beaujolais region, officially becomes available.
In bars, restaurants, and wine shops throughout the city, everyone eagerly awaits that first sip of the new wine. It’s a day of renewal and conviviality that warms the heart of Paris, even as the cold and snow settle outside.
Join this French tradition.
What is Beaujolais Nouveau?
Beaujolais Nouveau (new Beaujolais) is one of the wines made to be enjoyed immediately after the harvest. The wine comes from the Beaujolais region in France, is made from the Gamay grape.
What makes this wine unique is the way it is produced: the technique of carbonic maceration allows the wine to ferment quickly (often within 3-4 weeks after harvest). This method, used exclusively in the Beaujolais region, allows the grapes to ferment without breaking the skins, resulting in a wine with a light, fruity flavor and a limited tannin structure.
As a result, there are fewer secondary flavors, such as those from wood or aging.
The region is famous for its granite soils and cool climate, which make it possible to produce wines with a crisp acidity. The wine is characterized by aromas of red fruits such as strawberries, raspberries, cherries and and the subtle nuance of banana, and often has a low tannin structure, making it an easy-drinking wine.
Fun fact: Japan is one of the largest markets for Beaujolais Nouveau outside of France. In Japan, there is a tradition called the “Beaujolais Run,” where people race to get the first bottles of Beaujolais Nouveau as soon as they become available.
They even turn thermal baths into thermal wine baths! How romantic is that !
The history of Beaujolais Nouveau
Beaujolais Nouveau is more than just a wine; it is a tradition that dates back to the 19th century. The wine originated in the Beaujolais region in southeastern France, where local winemakers wanted to quickly celebrate their new harvest.
To make the wine available fast, they developed this unique fermentation method that made it drinkable almost immediately.
In 1951, the third Thursday of November was officially declared the day to promote Beaujolais Nouveau, turning it into an international phenomenon.
Le Beaujolais Nouveau est arrivé! : When and where to taste it in Paris
In 2024, the Beaujolais Nouveau day falls on November 21. Wine bars, restaurants, and cafés prepare for this unique occasion.
What happens in other cities when a new iPhone is launched happens here for a new wine: as soon as the first bottles are officially allowed to be opened at midnight, celebrations kick off, and there’s plenty of drinking. I don’t have to explain which launch I prefer…
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What to pair with Beaujolais Nouveau
Beaujolais Nouveau is the perfect excuse for a convivial gathering with friends. We can never have enough of them!
The wine is often paired with the simple, traditional savory snacks of French cuisine. Since the wine is so light and fruity, it pairs well with lighter dishes, allowing you to enjoy it all evening without it becoming too much. Here are some delicious pairings to inspire you:
- Charcuterie: French cold cuts like pâté, ham, saucisson, and terrine. Combined with grapes.
- Cheese: Soft cheeses like brie, camembert, or Comté
- Roasted chicken or turkey: Lightly seasoned and roasted poultry dishes
- Salads and quiches: A salad with goat cheese and walnuts or a classic quiche Lorraine
- Mushrooms and light pasta dishes: Pasta with a mushroom ragout
Fun fact: Beaujolais Nouveau is also known as “Le Vin de l’Amitié” (The Wine of Friendship). The wine is meant to be shared with others, and its launch is often seen as an opportunity to celebrate friendships.
How to find the best Beaujolais Nouveau est arrivé experience in Paris
Beaujolais Nouveau can be found all over Paris, from trendy wine bars to authentic bistros.
Curious about what gives the Beaujolais you’re drinking its unique flavor? The acidity, the structure? Want to learn more about the terroirs? Ask the specialist.
- In a wine cellar (cave à vin, chateau): Often hosting tastings where you can learn everything about wine
- At a wine bar (bar à vin): Informal wine bars in Paris often offer a selection of Beaujolais wines, perfect for a cozy, laid-back evening
- In a restaurant: Many restaurants in Paris tailor their menus around the arrival of Beaujolais Nouveau, letting you pair the wine with a perfectly matched dish
- In a bistro: Parisian bistros might be the coziest spots to enjoy a glass of Beaujolais with a plate of charcuterie or cheese
- At a wine shop (Cave à vin, Boutique de Vins, or Vins et Spiritueux): Wine stores not only sell bottles but often host tastings as well
- In the supermarket (Supermarché): For a quick and simple option, Beaujolais is also available in larger supermarkets like Monoprix
Join the best wine tours, wine tastings and wine workshops in Paris
Get comfortable and celebrat‘e ‘Le Beaujolais Nouveau est arrivé‘
In short, find a cozy spot in Paris, order a glass of Beaujolais Nouveau, and let yourself be carried away by the atmosphere of this Parisian tradition. Or visit one of the many wine tastings the city has to offer.
More in the mood for cocktails? Read our blog about Harry’s New York Bar in Paris
